India’s app downloads rebounded to 25.5 billion in 2025, fueled by AI assistants and microdrama boom
India is a country of extremes when it comes to app usage. It continues to top global app downloads but doesn't feature in the top 20 markets in terms of consumer spending, according to a new report by market intelligence firm Sensor Tower.
India is a country of extremes when it comes to app usage. It continues to top global app downloads but doesn't feature in the top 20 markets in terms of consumer spending, according to a new report by market intelligence firm Sensor Tower.
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