India’s AI YouTube Channel ‘Bandar Apna Dost’ Tops Global Charts, Earns Rs 38 Crores
India’s AI‑generated YouTube channel Bandar Apna Dost has become the most‑watched AI‑only channel globally, earning an estimated Rs 38 crores annually. Featuring quirky animated clips of a cartoon monkey and a Hulk‑like character, the channel has crossed 2.07 billion views and gained over 2.76 million subscribers. Researchers say its appeal lies in exaggerated humor, simple storytelling, and easy watchability, making it highly shareable. A study by Kapwing revealed that more than 20% of videos recommended to new YouTube users are AI‑made, sparking concerns that mass‑produced content could overshadow creative work by human creators.
YouTube’s latest content revolution isn’t being driven by traditional creators with cameras and scripts—it’s powered by artificial intelligence. And leading this wave is an unlikely star from India. A new global study by video‑editing platform Kapwing, which analyzed 15,000 of the world’s most popular YouTube channels, revealed that hundreds of channels are now run entirely by AI, with minimal human involvement.
Often referred to as “AI slop,” this type of content is designed to grab attention, generate views, and keep audiences hooked, rather than deliver meaningful storytelling.
India’s Viral AI Channel
Among these AI‑driven platforms, India’s Bandar Apna Dost has emerged as the most‑watched. The channel reportedly earns around $4.25 million annually (approximately Rs 38 crore). Its short animated clips feature a cartoon rhesus monkey alongside a Hulk‑like muscular character. Loud, bizarre, funny, and often absurd, the videos have struck a chord with audiences.
So far, Bandar Apna Dost has amassed over 2.07 billion views and more than 2.76 million subscribers, proving that low‑cost, AI‑generated content can achieve massive global reach.
Why It Works
Technology researcher Rohini Lakshane explained to The Guardian that the channel’s appeal lies in its simplicity. With exaggerated humor, over‑the‑top masculinity, and no real storyline, viewers can jump in at any point without needing context. It’s easy to watch, easy to share, and perfectly suited for endless scrolling.
The Bigger Picture
Kapwing’s study also highlighted a growing concern: for new YouTube users, more than 20% of recommended videos are AI‑generated. This means such content is no longer tucked away—it’s front and center on the platform’s homepage.
Researchers and creators worry that mass‑produced AI videos could overshadow thoughtful, creative work made by humans. Since YouTube’s algorithm prioritizes watch time and engagement, AI‑driven clips often dominate, raising questions about the future of authentic content creation.
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